I do a lot of UI/UX design as a part of what I focus on, both at work and for fun. This page is a juxtaposition of well thought out elements and things that make me go `???`.
Like:
- Good product marketing messaging
- Well done images and GIFs that get to the point
- News-site like past first article scrolling, I bet it drives more engagement. I even like how the UI elements change color when you go to another article.
What?:
- Huge spinning circular thing at the top
- Content not taking the whole size of the page but strangely taking the right 2/3rds~
- Non-retina images
Would love to see metrics on:
- Tweet highlight integration. Does it drive valuable KPIs?
- Font: They are using https://sharptype.co/case-studies/dropbox/ . The case study from the foundry that made that font has a section with color `rgb(181, 208, 230);` font on a `linear-gradient( #d20b28 , #d20b28 );` background. That's light blue on somewhere between scarlet, crimson, vermillion or venetian red color space. My brain slightly breaks reading it. Does having your own font drive engagement? What do the KPIs on that look like?
Coming from a similar background I actually think they over-designed their whole blog.
I don't see why they would not put the content to the middle, have a static background so the only thing that changes are the gifs and text as you are scrolling and perhaps pick a more readable, nicer font (though that is probably highly subjective).
Overall, I feel like the Dropbox app UI shown in gifs and the blog are from two very different companies.
Please don't use indent for lists. It breaks formatting severely on mobile, and in this case even on my 4k desktop monitor.
Unintended copy of the comment below...
I do a lot of UI/UX design as a part of what I focus on, both at work and for fun. This page is a juxtaposition of well thought out elements and things that make me go `???`.
Like:
- Good product marketing messaging
- Well done images and GIFs that get to the point
- News-site like past first article scrolling, I bet it drives more engagement. I even like how the UI elements change color when you go to another article.
What?:
- Huge spinning circular thing at the top
- Content not taking the whole size of the page but strangely taking the right 2/3rds~
- Non-retina images
Would love to see metrics on:
- Tweet highlight integration. Does it drive valuable KPIs?
- Font: They are using https://sharptype.co/case-studies/dropbox/ . The case study from the foundry that made that font has a section with color `rgb(181, 208, 230);` font on a `linear-gradient( #d20b28 , #d20b28 );` background. That's light blue on somewhere between scarlet, crimson, vermillion or venetian red color space. My brain slightly breaks reading it. Does having your own font drive engagement? What do the KPIs on that look like?
Oh wow, thanks for sharing that! Heavy animations are always tricky for productivity apps, as the increase in latency is bad for the day to day usage. This animation doesn't even look good and is just annoying after the third sight. For a productivity app, even a simple fade is sometimes too much. Really wonder how this could get approved.
Like:
What?: Would love to see metrics on: